[Oberlist] new art center in Bucharest/nou centru de arta in Bucuresti

[Pavilion]

DESCHIDEREA OFICIALA PAVILION UNICREDIT 

CU "STATEMENT", CURATOR: LIA PERJOVSCHI

 <http://www.pavilionunicredit.ro>

BUCURESTI - Joi, 19 februarie 2009, va avea loc deschiderea oficiala
a PAVILION UNICREDIT, centrul pentru arta si cultura contemporana, cu
expozitia "STATEMENT" curatoriata de Lia Perjovschi.

Programul zilei:

11.00 - 12.00 -- Conferinta de presa, urmata de un tur explicativ al
centrului si al expozitiei.

12.00 - 13.00 -- Sesiune de Q&A (intrebari si raspunsuri).
Participanti: Lia Perjovschi, Eugen Radescu, Razvan Ion, Andrei
Craciun. 

19.00 -- Deschiderea oficiala a expozitiei "STATEMENT", curator: Lia
Perjovschi.

21.00 -- Punch Glam Party with kitschy pop music video projection.

"STATEMENT", curator: Lia Perjovschi

19 februarie - 19 aprilie 2009

Pentru prima data in ultimii 20 de ani o banca devine centru de arta.
Un centru in centrul orasului si nu in periferie asa cum logica
tranzitiei ne-a obisnuit pana acum. Spatiile artei contemporane care
nu au fost dislocate, inchise sau aruncate la margine, devin tot mai
mici sau tot mai comerciale. Istoria artei contemporane romanesti
este istoria pierderilor& un loc, o bursa, un om, niste idei. Si ca
intodeauna o exagerare e acoperita de alta, lipsa unitatilor diverse
este politic acoperita cu Unitatea Centrala, prea mare si prea
dependenta: muzeul.

O revista de arta care a creat o BIenala si acum deschide UN centru
permanent pentru arta contemporana. 

In mijlocul PAVILION UNICREDIT nu sta cum am putea crede
spectacolul, ci arhiva/informatia. Fundamentala este
cunoasterea, resursa.

Orice loc nou si orice proiect nou incepe cu un statement. In limba
romana: declaratie de credinta. Ce se vrea si ce ar putea fi acel
loc.

STATEMENT este un plan de expozitie. Un traseu. Un proces. Story
board-ul unui centru de arta contemporana astazi. O demonstratie
conceptuala a liniilor de forta care ordoneaza viata intelectuala si
viata pur si simplu. Un program multidisciplinar alcatuit cu modestie
(carti, ziare, citate). O banca de date si de posibilitati. Arta nu-i
de una singura. Arta este asezata in context cultural, politic si
stiintific. Lucrari care daca sunt vazute trebuie date cadou, replici
mai interesante decat originalul, sute de artisti in text, imagini,
cartoline. Istoria institutionala in pungi. O harta de idei care o
poate lua razna sau se poate structura linistit. Un laborator in care
publicul devine cercetator.

STATEMENT rupe cercul vicios alcatuit din umilinta financiara,
imbecilitate birocratica, neintelegere si nestiinta culturala, autism
institutional, reducerea la starea de a cere si de a fi mereu respins
fara explicatii, starea lui "totul impotriva ta" si foloseste
resursele "Do It Yourself" pe care curatorul cercetator le-a coagulat
20 de ani.

Ce definim ca obiect artistic? De unde pana unde se poate intinde
cercetarea artistica?

Cat de liberi suntem in gandire?

Fara sa stim am devenit conservatori. Am vrea sa fim avangardisti sa
rasturnam lucrurile dar le facem in aceeasi logica. Ne plangem de
aceleasi lucruri. Repetam acelesi greseli. Suntem cultural in efectul
tunel.

Ce este de facut?

Daca schimbam unghiul de vedere? Daca ne uitam pe ambele parti ale
lunetei? Aici in univers. Aici pe pamant. Aici in Romania. Aici in
PAVILION. 

In STATEMENT resursa nu este numai teoreticianul de arta sau
filosoful culturii ci si artistul, cosmonautul, specialistul in
string theory, astrologul si inventatorul.

Sunt artistii inventatori? Cum arata lumea vazuta dinafara lumii?

Este un tricou arta? Este o cartolina o lucrare de arta? Ce ne spun
imaginile downloadate de pe internet si pe urma trase la aparatul de
copiat? Ce inseamna acces democratic la informatie? Pentru cat timp
ne putem baza pe antologia populara? De ce Second Life imita viata?

Stim din ce suntem facuti (genomul), stim unde ne aflam (universul),
stim insa de ce?

(Lia Perjovschi tradusa pentru presa de Dan Perjovschi)

Ce este PAVILION UNICREDIT

Majoritatea celor 140 de milioane de locuitori ai Rusiei traiesc in
blocuri comuniste, in apartamente pe care le numesc "Hrusciovchi",
dupa numele fostului lider comunist in vremea caruia au fost
construite, in anii '60. Totul a pornit insa de la Stalin. El le-a
gandit si le-a pus in practica. tara dominata timp de 45 de ani de
catre Rusia, Romania se poate mindri cu acelasi tip de habitat.
"Hrusciovchi" au niste bucatarii minuscule, ceea ce reprezinta un
mare pas inainte fata de asa-numitele "kommunalki" (acestea aveau
bucatariile, baile si uneori chiar si dormitoarele la comun). Ideea
omului nou, care nu are nimic de ascuns, a trecut in plan secund.
Astazi, confortul devine arma principala a propagandei.

Asezat in Piata Victoriei, PAVILION UNICREDIT, se afla la parterul
unui astfel de bloc, spatiu devenit sediu de banca in 1993, si ramas
la fel timp de 15 ani. Constructia blocului a inceput in timpul
regimului comunist si a fost finalizata la 5 ani dupa caderea
acestuia. "Hrusciovchi" din centrul Bucurestilor este martorul
transformarilor unei societati staliniste catre o societate
capitalista puternic marcata politic si social. PAVILION UNICREDIT
foloseste acest spatiu pentru mesajele sale, pentru pozitionare
(vizavi de cladirea puterii executive - Guvernul Romaniei) cit si
pentru istoria sa, brusc uitata. Un spatiu fara o istorie speciala,
al istoriei intrerupte, al intirzierilor revolutionare. Un spatiu al
cunoasterii si al interesului in societate, oras si comunitate.

PAVILION UNICREDIT este un spatiu independent work-in-progress, un
spatiu de productie si cercetare al vizualului, al discursivului si
al performativului. Este un loc al gindirii critice si care
promoveaza o intelegere implicata socio-politic a artei si a
institutiilor culturale. Functia vitala a spatiului va ramine, insa,
concretizarea.

PAVILION UNICREDIT va organiza 3-4 expozitii anual, evenimente
discursive, un program de proiectii de filme si un program
educational informal numit Free Academy. 

In spatiul centrului va functiona una dintre cele mai importante zone
de informare din tara compusa din CONTEMPORARY ART ARCHIVE (o arhiva
creata de Lia si Dan Perjovschi) si PAVILION RESOURCE ROOM (o
non-arhiva creata de Razvan Ion si Eugen Radescu).

Designul spatiului, architectura sa, a fost realizata de un arhitect
roman vizionar, Adriana Mereuta, care a incercat relaxarea unei
structuri comuniste. Spatiul este neobisnuit pentru un centru de arta
contemporana si a fost realizat astfel incit sa pastreze elementele
spatiului original, al constructiei de tip comunist, in acelasi timp
adaugind functionalitate si concept utilitatii acestuia, pastrind in
centrul sau ca punct de greutate arhivele/informatia.

Despre UniCredit Tiriac Bank

UniCredit Tiriac Bank este o institutie financiara ale carei
activitati de sustinere cultural artistica pun un accent deosebit pe
zona artelor vizuale, acoperind totodata domeniul muzical şi al
literaturii. Banca sustine financiar primul centru independent de
arta şi cultura deschis sub numele Pavilion UniCredit, fiind,
totodata, partener strategic al Bienalei Internationale de Arta
Contemporana Bucureşti. Componenta cultural artistica a strategiei
de etica şi responsabilitate a bancii se concretizeaza in implicarea
sa in proiecte pe termen lung, pe care le finanteaza in calitate de
partener principal - Festivalul International de Film Anonimul,
Festivalul International George Enescu sau proiectul de arta
comunitara metroArt -, deruland totodata initiative proprii precum
este concursul de debut literar UniCredit.

(informatii si fisier PDF:
http://center.pavilionmagazine.org/comunicat_19ian09.pdf)

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Echipa

Director: Razvan Ion

Research Curator: Lia Perjovschi

Coordinator: Andrei Craciun

Project manager: Raluca Pop

Assistant Director: Ioana Nitu

Website/Software design: Alexandru Enachioaie

Space Design/Architecture: Adriana Mereuta

Intern: Silvia Vasilescu

Board

Dan Perjovschi

Eugen Radescu (presedinte)

Ioana Paun

Felix Vogel

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PAVILION UNICREDIT este primul centru pentru arta si cultura
contemporana din Romania si este rezultatul unei colaborari
indelungate intre revista PAVILION, BUCHAREST BIENNALE si UNICREDIT
TIRIAC BANK.

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PAVILION, BUCHAREST BIENNALE, PAVILION UNICREDIT sint proiecte
concepute si fondate de Razvan Ion & Eugen Radescu.

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Adresa: Sos. Nicolae Titulescu nr. 1 (Piata Victoriei) Bucuresti

Email: pavilion la pavilionmagazine.org

T: 031 103 4131

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Program de vizitare: 

Marti-Vineri 12.00 - 19.00, Simbata-Duminica 14.00 - 21.00, Luni -
inchis

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Sustinut de: Pilsner Urquell

Parteneri media: Hotnews, 24Fun, Feeder.ro, Alternativ.ro, revista
22.

www.pavilionunicredit.ro

PAVILION UNICREDIT OFFICIAL OPENING 

WITH "STATEMENT" CURATED BY LIA PERJOVSCHI

 BUCHAREST, February 19th, 2009: PAVILION UNICREDIT, the centre for
contemporary art and culture, announces its official opening with the
exhibition STATEMENT, curated by Lia Perjovschi.

The Days Agenda:

11.00 - 12.00: Press conference, followed by a presentation tour of
the centre and the exhibition.

12.00 - 13.00: Q&A Session (Questions & Answers  open discussion).
Participants: Lia Perjovschi, Eugen Rădescu, Răzvan Ion, Andrei
Crăciun. 

19.00: Official opening of the exhibition "STATEMENT". Curator: Lia
Perjovschi.

21.00: Punch Glam Party with kitschy pop music video projection.

"STATEMENT" exhibition, curated by Lia Perjovschi

February 19th  April 19th 2009

For the first time in the last twenty years, a bank becomes an art
centre. A centre in the centre of the city, not at its outskirts, as
we were used so far by the logic of transition. The spaces for
contemporary art, had they not been already displaced, closed or
thrown at the periphery, are becoming smaller and smaller or more
business-related. The history of the Romanian contemporary art is the
history of the losses  a place, a market, a man, a few ideas. And, as
always, an exaggeration is surpassed by an other, and the lack of the
assorted art units is politically concealed by the ever too big and
too dependent Central Unit: the museum.

An art magazine created a BIennale and now opens ONE permanent centre
for the contemporary art.

The midpoint of PAVILION UNICREDIT is not the show, as some may
think, but the archive/ information. The main focus here is the
the knowledge, the resource.

Any new place and any new project starts with a STATEMENT. In
Romanian: declararaţie de credinţă. What the place want to be, and
what it might be.

STATEMENT is an expositional plan. A route. A process. The storyboard
of a contemporary art centre nowadays. A conceptual expression for the
lines of force structuring the intellectual life and the life in
general. A multidisciplinary programme created with modesty (books,
newspapers, quotations). A data bank and a possibilities bank. Art is
not alone. Art is positioned in a cultural, political and scientific
framework. Works of art admired and then given away as gifts,
replicas more interesting than the original, hundreds of artists in
texts, images, postcards. Institutional history in bags. A map of
ideas that may go wild or may structure itself peacefully. A
laboratory where the spectators become researchers.

STATEMENT breaks the vicious circle built up out of financial
humiliation, bureaucratic imbecility, cultural ignorance and lack of
understanding, institutional autism, the reduction to the state of
always asking and always being rejected without any explanations, and
the state of everything against you. STATEMENT uses the
Do-It-Yourself resources that the curator-researcher has coalesced
for the last twenty years.

What do we define as an artistic object? Where should the artistic
research start and how far can it go? How free is our thinking?

We have become conservative without even knowing it. We wish to be
avant-gardists, to overthrow things, but we do everything within the
same logic frame. We complain about the same things. We reiterate the
same mistakes. Culturally, we are in the tunnel effect.

What can be done?

What if we change the perspective? What if we watch through the both
ends of the telescope? Here in Universe. Here on Earth. Here in
Romania. Here in Pavilion.

The resource in STATEMENT is not only the art theorist or the
cultural philosopher, but also the artist, the astronaut, the string
theory specialist, the astronomer and the inventor.

Are the artists also inventors? How does the world look when seen
from outside the world?

Is a T-shirt art? Is a postcard a work of art? What do some images
tell us when they are downloaded from the Internet and then
xerocopied? What does the democratic access to information imply? For
how long can we count on the popular anthology? Why does Second Life
imitate life?

We know what we are made from (our genome), we know where we are (in
the Universe), but do we know why? (Lia Perjovschi translated for
media by Dan Perjovschi).

What is PAVILION UNICREDIT

Most of the 140 million inhabitants from Russia are living in
Communist block of flats, in apartments they call hruschiovi
(khrushchevs), after the name of the former Communist leader of the
60s, the period when they were built. But the initiator of the
project was actually Stalin. He imagined them and he also turned the
project into reality. As a country dominated by Russia for 45 years,
Romania may pride itself on the same type of habitat. Hruschiovi have
some small kitchenettes, and this was a big step forward, as compared
to the so-called kommunalki (they had common kitchens, common
bathrooms and, sometimes, even common bedrooms. The idea of the New
Man, who has nothing to hide, went into the background. Today the
comfort becomes the main propagandistic tool.

PAVILION UNICREDIT is located in Victoria Square, at the ground floor
of such an apartment building. The aforementioned space became a
banking center in 1993 and it has stayed like this for the last 15
years. The actual building of the edifice started in the years of the
communist regime and it was concluded five years after the fall of the
communism. The hruschiovi from the center of Bucharest have witnessed
the changes of a Stalinist society into a capitalist society, with
strong social and political marks. PAVILION UNICREDIT uses this space
for its messages, for its location (right across the center of the
executive power  the Romanian Government building) and, moreover,
for its hastily forgotten history. It is a space without an
extraordinary history, a space of the broken up history, of the
revolutionary delays. A space for the knowledge and interest in
society, city and community.

PAVILION UNICREDIT is a work-in-progress independent space, a space
for the production and research in the fields of visual, discursive
and performative. It is a space of the critical thinking, and it
promotes a certain artistic perspective on art and cultural
institutions, one that implies a socio-political involvement. Still,
the basic function of the space will remain the concretisation.

PAVILION UNICREDIT will set up every year three-four exhibitions,
discursive events, a film projection schedule and an informal
educational program entitled The Free Academy.

The centre will shelter one of the most important areas of
information in the entire country, which is constituted of the
CONTEMPORARY ART ARCHIVE (archive created by Lia and Dan Perjovschi)
and the PAVILION RESOURCE ROOM (a non-archive created by Răzvan Ion
and Eugen Rădescu).

The structural design, the architecture of the space was created by
Adriana Mereuţă, one of the most remarkable Romanian architects.
The space is an unusual one for a centre of contemporary art and it
was designed in such a way so as to preserve the elements of the
original space, of the Communist building. Simultaneously, the
architectural project added functionality and conception to is
utility, while maintaining as centre of gravity, in its core, the
archives/informations.

About UniCredit Ţiriac Bank

UniCredit Ţiriac Bank is a financial institution whose activities of
cultural support place a significant emphasis on visual arts, also
covering the areas of music and literature. The bank financially
supports the first independent contemporary art and culture centre
opened under the name of Pavilion UniCredit, being at the same time a
strategic partener of the Bucharest Biennale of Contemporary Art. The
cultural component of its sustainability strategy is visible in the
bank's involvement in long-term projects which it supports as a main
partner - Anonimul International Film Festival, George Enescu
International Festival or the metroArt Community Art Project - also
developing own initiatives as the UniCredit Literary Debut
competition and the grant program offered to prominent post-graduate
students of the National Art University in Bucharest.

(for PDF file and more info:
http://center.pavilionmagazine.org/en/pressrelease_19jan09.pdf)

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Team

Director: Răzvan Ion

Research Curator: Lia Perjovschi

Coordinator: Andrei Craciun

Project manager: Raluca Pop

Assistant Director: Ioana Nitu

Website/ Software design: Alexandru Enachioaie

Space Design/ Architecture: Adriana Mereuta

Intern: Silvia Vasilescu

Board

Dan Perjovschi

Eugen Radescu (chairman)

Ioana Paun

Felix Vogel

---

PAVILION UNICREDIT is the first centre for contemporary art and
culture from Romania and it is the result of an extended cooperation
between PAVILION magazine, BUCHAREST BIENNALE and UNICREDIT TIRIAC
BANK.

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The projects PAVILION, BUCHAREST BIENNALE, PAVILION UNICREDIT are
devised and founded by Razvan Ion and Eugen Radescu.

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Visiting address: Şos. Nicolae Titulescu, 1 (Victoria Square),
Bucharest

E-mail: pavilion la pavilionmagazine.org

Telephone: 031-103-4131

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Opening hours:

Tuesday-Friday: 12.00  19.00 p.m.

Saturday-Sunday: 14.00  21.00 p.m.

Closed on Mondays 

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Supported by: Pilsner Urquell

Media partners: Hotnews, 24Fun, Feeder.ro, Alternativ.ro, 22
magazine.

www.pavilionunicredit.ro

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